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30 May, 2025

SMB Spotlights urSwim a Youth Water Safety Franchise

SMB Spotlights urSwim founder, Marina Mentzel in a quick conversation about launching and developing her youth water safety and swim instruction franchise brand. SMB: In a few sentences, describe your swim franchise and a little about your company. Marina Mentzel, Founder and CEO: urSwim is a swim instruction school and aquatics management company on a…

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27 December, 2024

Importance of Trademarks in Franchising

Your brand is the foundation of your franchise. It’s what customers recognize, trust, and what franchisees invest in. Protecting it through trademarks isn’t optional, it’s essential for long-term success and stability. Effective trademark protection allows you to expand confidently, avoid legal pitfalls, and ensure consistent brand value across all franchise locations. Let’s explore why every…

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124 E Court St, Doylestown, PA 18901

1900 Glades Rd 4th Floor, Boca Raton, FL 33431 VetFran logo

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